Shlomit Malka
An Israeli model whose international campaigns brought her work to audiences around the world
Shlomit Malka is an Israeli model who established an international presence through major campaigns for leading fashion and beauty brands. Her work connected an Israeli professional career with the global fashion industry and brought her image to audiences in many countries.
International campaigns and leading brands
Malka led international campaigns for brands including L’Oréal, Maybelline and Ralph Lauren. Such campaigns involve more than appearing in a single advertisement: they place a model at the center of a brand’s public image and help present it to consumers around the world.
In 2015, Malka became the face of the Italian lingerie company Intimissimi. The appointment marked an important step in her international career and placed an Israeli model in a prominent role for a well-known Italian brand.
Why Shlomit Malka belongs in Moreshet
Shlomit Malka merits inclusion in Moreshet because her career documents an Israeli woman’s achievement in the global fashion industry and shows how local talent and presence can reach international audiences. Her work in major campaigns, together with her selection as the face of Intimissimi, represents a concrete professional achievement and a visible contribution to the international profile of Israeli fashion figures.
By recording Malka’s career, Moreshet.com preserves an aspect of contemporary Israeli cultural life: the participation of Israeli talent in global fashion, advertising and popular culture.
